Nordic Choice Hotels select Speeron to deliver the Otrum experience

Speeron and Otrum are delighted to announce that Nordic Choice Hotels have chosen to implement Otrum’s interactive software to hotels across the Nordic region. Speeron have secured this frame agreement just weeks after being appointed as an Otrum Platinum Partner. Nordic Choice Hotels have chosen Otrum Enterprise to be their in-room communication portal, with the first 27 hotels expected to be installed within the first half of 2017.

Mr. Stein Surlien, CEO of Otrum, states “Otrum are very pleased with the strategic partnership with Speeron. With a flying start with regards to the Nordic Choice Hotels agreement, Speeron look set to dominate their markets and increase the installed base of both Otrum Enterprise and Otrum Digital Signage.”

Mr. Mats Melander, CEO of Speeron, comments, “Becoming an Otrum Partner and signing a frame agreement with Nordic Choice Hotels, made the end of 2016 very exciting for Speeron. We have met Otrum in the market place for many years, and it made sense for us to become Partners with Otrum as they continue to move to a partner model. The deal with Nordic Choice Hotels is tremendous, and we look forward to more news in the coming months.”

Mr. Stein Surlien of Otrum continues “By signing a frame agreement for Otrum software, Nordic Choice Hotels have confirmed our belief that Otrum solutions are best matched to the needs of modern guests. Throughout our discussions, the focus was on providing a richer in-room experience for guests and improved back office tools for staff. Speeron will be a first-class supplier for Nordic Choice Hotels and, together with Otrum, will ensure that they have the very best technology in place for their guests.”

Otrum Enterprise is the in-room segment leader in functionality, stability and ease of use, all of this over existing infrastructure such as coax, Ethernet and Wi-Fi. Otrum Digital Signage provides powerful communication throughout an entire property, with a superior wayfinding service, meeting overview screens and digital door signs.

Speeron is the leading integration partner for the Nordic hospitality industry, providing a suite of IT solutions. Otrum and Speeron will work together to leverage the benefits of online communication between the in-room TV, Property Management System (PMS) and door locking systems – as provided today by Speeron’s Piccolo Integration Platform.

About Otrum

Otrum is the market leading hosted solutions partner to the hospitality industry, with software operating across multiple platforms including TVs, signage and smart devices. Otrum operates with a network of strategic partners throughout Europe, the Middle East, Africa and Central Asia. For more information, visit

About Speeron

Speeron is a Swedish IT company, providing IT solutions primarily to the hotel industry; such as interactive, TV-systems; IP head end integration platform Piccolo, which is integrated in hotel systems. increasing guest flow, e.g. through automatic check-in/check-out. Speeron was founded in 2007 and has 16 employees with subsidiaries in Norway and Colombia. Clients include Thon Hotels, Marriott, Best Western, Sweden Hotels, Choice Hotels and First Hotels.

Other news

Follow us on

Afterwork makes better teamwork, right?

Enjoying some quality time with colleagues from the Stockholm office last Thursday. Laughter truly is the best team-building exercise! Link to LinkedIn post:

Continue reading

Our Partners

Speeron NEXT™

The ultimate integration platform

The Speeron NEXT™ platform provides a truly digitalized check-in and out experience. The platform is also used for all integrations with TV systems, mobile applications, IoT solutions, bandwidth management etc.

With more than ten years of experience in developing the integration platform we have clients in the Nordics, Baltics and Central Europe.